Our Work Planning for the Consumer of the Future
Our Work | Consumer Packaged Goods

Planning for the Consumer of the Future

With consumer behavior shifting and technology becoming more prevalent in the kitchen, Conagra was faced with the challenge of finding innovative ways to better understand consumer needs. As a result, Conagra’s Data Analytics team contacted EX3 Labs for assistance in exploring how emerging technology can be implemented to improve the consumer food experience.

Company Conagra Brands
Industry Consumer Packaged Goods
Size $12.2 Billion
Headquarters Chicago, IL

Check out highlights from the project

Exploring Disruptive Technologies in Food

EX3 Labs worked with Conagra to design a day of innovation. Over 30 members of the Analytics Team received hands-on demos of emerging technology such as Autonomous Vehicles, Smart Speakers, Internet of Things (IoT), and Mixed Reality.

This was one of the best investments we’ve ever made." Thatcher Schulte, Senior Director, Supply Sciences, Conagra

Informing Strategy Through Rapid Ideation

After the tech playground, EX3 Labs' expert facilitators led individual breakout sessions where they assisted Conagra’s team through a series of highly-structured, time-boxed exercises. The effort resulted in 6 new and innovative ideas, both with the potential to provide value to consumers and achieve Conagra’s goals.